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The service allows fleet managers to keep track of mobile employees 24 hours a day by way of their cell phones, which are paid for by the company.

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There are virtually no laws in place to limit employers from keeping track of employees' whereabouts at any period of time, Coney said.

National Exterminating isn't Nike Metcon Grey Gold the only company that has seen a reduction in fuel costs by using tracking devices.

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The Aberdeen Group, a global technology research provider, reported that companies that use GPS tracking services for their vehicles have reduced fuel costs by about 13 percent.

have deployed various types of tracking services. Technology helps the insurers know whether drivers are engaging in risky practices such as braking suddenly. Then, rates are adjusted accordingly.

National Exterminating Company decided to use TeleNav Track services in Nike Lebron 13 Elite Black/Reflective Silver

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"As a result of using TeleNav Track, we have seen lower costs, higher productivity, and have even reduced our staff because of increased vehicle efficiency," Morse said.

Firms Use Gps For Increased Efficiency

"Rising gas prices were a part of our decision to purchase tracking services," Morse said. "We have seen lower costs as a result of using them."

"We've seen a greater retention of our customer base due to increased efficiency," he said. And he also saves on gas, which is still hovering around $4 a gallon locally.

Service companies are not the only ones who use tracking to improve business.

In addition, productivity has increased while costs have gone down, Morse said.

Before installing TeleNav Track, National Exterminating employed 40 technicians to drive company trucks. Now the company employs 38.

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The benefits of the system help to maintain clients as well, Morse said.

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However, some are opposed to the idea of employees' movements being so closely watched by their employers. "It's a violation of privacy."

their trucks because running the vehicles was costing the company more money to operate than they generated by crossing paths and taking longer routes than necessary.

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TeleNav Track's service and software application, which was released by TeleNav, Inc., at the end of 2003, enables the company to better administer routes, monitor each vehicle's location, speed, length of service call, and vehicle history, among other things, in real time on the Internet using certain GPS enabled mobile phones.

Ralph Morse, general manager of National Exterminating Company, a full service pest control company based in Newport News, said he began utilizing TeleNav Track, a GPS and navigational service, about a year ago to gain efficiency.

National Exterminating Company is not alone. In a sluggish economy and facing escalating fuel prices, many companies across the nation have begun deploying GPS navigational services to save time and gas by better managing their company vehicles.

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